Wells Fargo Center

Wells Fargo Center

The Wells Fargo Center, designed by Philip Johnson in 1983, is an iconic part of the Denver skyline. In my role with ESI Design I led the team to reimagine the entry experience.

Five separate columns of LED work together to create one monumental display that is 26 meters tall. Fluid patterns of nature flow down the vast atrium wall, creating an intentional contrast to the static of the stone. Ink drops, filmed in super slow motion at 1000 frames per second pour vivid color into the room, and then at other times thousands of small landscape images are tiled together to create epic mosaics of the Rocky Mountains.  A flock of 3,500 3D animated birds swirls and disperses in real-time, independently deciding on its own flocking behaviors at 60 frames per second, based on algorithmic rules of logic.

The vibrant media installation is visible from outside through the glass atrium, breathing new life into the surrounding streetscape and drawing passersby into the experience. The Denver Post called it the city’s “biggest piece of public art.”


  • Client: Beacon Capital Partners
  • Date: June 2016
  • Service: Creative Director & Art Director