180 N LaSalle St

180 N LaSalle St

In the neoclassical lobby of a Chicago office building, ESI Design created a media experience that amplifies the architecture. Lively projections appear on the upper wall surround, inviting tenants and visitors into a new relationship with the space. The templates visualize sets of live data such as weather measurements, local Instagrams and current news trends, as well as pre-produced media such as birds in trees and local scenes of L trains and Wrigley Field.

ESI delivered an advanced system of 13 synchronized HD projectors (hidden in a new lighting soffit) to create the seamless and highly visible canvas, mapped precisely to the defining gestural edges of the upper walls. The projections command the attention and delight of those inside and out.

I led the design of all the real-time, software generated media content.


  • Client: Beacon Capital Partners
  • Date: 2014
  • Service: Lead Designer